American clothing brand Gap 'terribly sorry' over China map shirt omitting Taiwan

American clothing retailer Gap apologized for printing incomplete Chinese map on T-shirts for sales outside China

American clothing retailer Gap apologized for printing incomplete Chinese map on T-shirts for sales outside China

On Monday, May 14, 2018, USA retailer Gap Inc. has apologized to China for selling t-shirts that has a wrong map of the country.

"Upon the realization that one of our T-shirts sold in some overseas markets mistakenly failed to reflect the correct map of China, we urgently launched an internal investigation across the group and have made a decision to immediately pull back this T-shirt from all the concerned global markets", the company said in a statement.

In January, China forced US-based hotel chain Marriott International to shut down and "conduct a full content inspection" of its Chinese website and mobile app after a questionnaire that listed Taiwan and Tibet as individual countries led to complaints.

"We sincerely apologise for this unintentional error".

In the statement sent to the Global Times, Gap said the T-shirt has been pulled off shelves in the Chinese market and destroyed.

The company promised to carry out "more rigourous reviews" to prevent similar incidents and said it respected China's "sovereignty and territorial integrity" and strictly followed the country's laws and rules.

NASA Announces It is Sending a Helicopter to Mars in 2020
Once there, it will use solar cells to charge its batteries and operate a built-in heater to combat frigid nighttime temperatures. NASA sees Mars Helicopter as demonstrating the ability of such vehicles to serve as scouts for future rover missions.

A photo of a gray T-shirt featuring the word "China" alongside a silhouette of a map of mainland China-which was notably missing several China-claimed territories-went viral on the Weibo social network, prompting outrage for being "incomplete".

Marriott and Gap aren't alone in causing offence to China, Delta Air Lines recently issued a public apology for what it described as a "grave mistake" after listing Taiwan and Tibet as independent countries on its website.

Delta Air Lines based in the USA and Zara the European based clothing retailer were on the hot seat as well over issues of a similar nature on their e-commerce sites in China.

The U.S. has started pushing back against Beijing, with the White House condemning China's efforts to control how U.S. airlines refer to Taiwan, Hong Kong and Macau as "Orwellian nonsense".

Another post said: "Resist such a rubbish company!"

Aside from Taiwan, Chinese troops marched into Tibet in 1950 to bring the region under Beijing's control. Vietnam, the Philippines, India and Taiwan all protested against the move.

Latest News