'We've created a monster,' says professor about Facebook's data collection

Courtesy MGN Anthony Quintano  CC BY 2.0

Courtesy MGN Anthony Quintano CC BY 2.0

Facebook chief executive Mark Zuckerberg has snubbed an invitation to testify before a British parliamentary committee into the Cambridge Analytica scandal.

Facebook said many of these changes have been in the works for sometime, but the events of last week likely made these improvements a priority.

Facebook on Wednesday unveiled new privacy settings aiming to give its users more control over how their data is shared, following an outcry over hijacking of personal information at the giant social network.

"Instead of having settings spread across almost 20 different screens, they're now accessible from a single place", the company explains.

"Learning of the recent meddling in a free USA election further demonstrates another concern we have of how they handle users' data - more than 25 million of which are Playboy fans - making it clear to us that we must leave the platform", Cooper Hefner wrote on Twitter. From the new setting page, people will be able to delete specific things they've shared or liked in the past, stopping advertisers from having access to that information.

"These updates are about transparency - not about gaining new rights to collect, use, or share data", Erin Egan, VP and Chief Privacy Officer for Policy, and Ashlie Beringer, VP and Deputy General Counsel, said.

"Facebook has been called upon to give their response by 7.4.2018", the statement read further.

May promotes Brexit on 'first-anniversary' United Kingdom tour
Later this year, Theresa May will put an outline of the Brexit deal to Parliament for its approval. It's a future in which we trade freely with friends and partners across Europe and beyond.

On top of all that, Facebook is making it easier to download and delete your Facebook data.

"No of course not", he said when asked if Facebook would ever sell user data.

Facebook's Archibong said developers who are caught misusing personally-identifiable information will be banned from the platform.

A new privacy shortcuts menu has been introduced so users can more easily control their data - such as making their account more secure, and controlling the ads they see.

Facebook has a feature that allows users to download every bit of content you've ever uploaded to the social-networking site, including status updates, search queries, photos and videos. She pointed out that in 2010, Zuckerberg said in the Washington Post that Facebook users needed simpler controls over their privacy and had promised then that Facebook would "add privacy controls that are much simpler to use".

And in a U.K. Parliament hearing, the Cambridge Analytica whistleblower reignited fears of Facebook recording conversations without user consent.

These new guidelines will clamp down on "how organisations handle the public's data", BBC News reports, and will also impose "harsher penalties" for data breaches.

Latest News